Just the Facts:
- BMW’s M3 celebrates its 25-year anniversary.
- A limited-edition Frozen Gray M3 was released earlier this year.
- Only 30 were offered; all sold out immediately.
MUNICH. Germany — The BMW M3 has turned 25, and BMW is waxing nostalgic over “the most successful touring car in motorsport history.” In addition to a Frozen Gray limited edition released earlier this summer, BMW is talking up the colorful history of the performance edition of the 3 Series.
“The anticipation began in August 1985,” says BMW, recounting the development process of the M3 in a 22-page document.
The limited-edition BMW M3 Frozen Gray edition sold out within 15 minutes of its on-sale date in June, BMW said. Only 30 were offered, priced at $77,600.
Inside Line says: For true M fans, this is a momentous milestone. — Laura Sky Brown, Correspondent
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