Posted by Mario on February 19, 2012
It’s quite apparent that technology, in addition to helping us avoid advertising (thank you, DVR), has simultaneously enabled much more of it, and in many more places. And when used properly, technology has made some ads a lot more interesting. Mercedes-Benz constructed an interactive ad for its Viano minivan in Berlin’s Friedrichstrasse subway station. [...]
Posted by Mario on January 24, 2012
At 12:30AM Sunday, I thought the reason I wasn’t getting home as early as planned was that piece-of-shit L train. Seven hours later I found out it was because, among other things, of a severed head. More »
Posted by Mario on August 14, 2011
BMW‘s product portfolio has expanded far beyond the sports sedans and cabriolets of old to include all manner of vehicles. But a subway train? You betcha. As we initially reported a couple of weeks ago, San Francisco’s transit authority has commissioned the BMW Group’s DesignworksUSA studio to revamp the Bay Area Rapid Transit system [...]
Posted by Mario on February 6, 2011
Remember Penelope the boa constrictor that went missing on Boston metro’s Red Line on January 6? Well, she’s been found! Penelope was caught inside the same set of train cars her owner was riding when she escaped. [Boston Globe] More »
Posted by Mario on November 8, 2010
New York’s famous City Hall subway station, one of the most gorgeous gems in the world of mass transit, has been closed for decades. Now it can be viewed again by in-the-know riders of the 6 train. Here’s how. More »
Posted by Mario on July 30, 2010
A new subway hero, caught on tape! More or less. Only in New York, kids. Video below. More »