It’s quite apparent that technology, in addition to helping us avoid advertising (thank you, DVR), has simultaneously enabled much more of it, and in many more places. And when used properly, technology has made some ads a lot more interesting. Mercedes-Benz constructed an interactive ad for its Viano minivan in Berlin’s Friedrichstrasse subway station. [...]
At 12:30AM Sunday, I thought the reason I wasn’t getting home as early as planned was that piece-of-shit L train. Seven hours later I found out it was because, among other things, of a severed head. More »
BMW‘s product portfolio has expanded far beyond the sports sedans and cabriolets of old to include all manner of vehicles. But a subway train? You betcha. As we initially reported a couple of weeks ago, San Francisco’s transit authority has commissioned the BMW Group’s DesignworksUSA studio to revamp the Bay Area Rapid Transit system [...]
Remember Penelope the boa constrictor that went missing on Boston metro’s Red Line on January 6? Well, she’s been found! Penelope was caught inside the same set of train cars her owner was riding when she escaped. [Boston Globe] More »
New York’s famous City Hall subway station, one of the most gorgeous gems in the world of mass transit, has been closed for decades. Now it can be viewed again by in-the-know riders of the 6 train. Here’s how. More »
A new subway hero, caught on tape! More or less. Only in New York, kids. Video below. More »
